Virtually Chic: Dior's Digital Couture Show

In this, the year of Coronavirus lock downs, in person catwalk shows have been halted...at least for the moment. But the fashion industry wants everyone to know that it is still with us, if in no other way, it exists in spirit. As a result, the big haute couture houses of Paris staged a "virtual fashion show." For some this was simply a collection of photographs or sketches for a collection that will never be. While for others it was an opportunity to creatively express the philosophy of its couturier. For me, this season was not so much about clothes as it was expressing soul of each fashion house. 

Theatre de la Mode (1946). Source: Dior.com

The virtual show presented by the house of Christian Dior touched me profoundly, not because it employed doll-sized couture gowns, but also because it allowed us to revisit their famous, "Theatre de la Mode,"  a traveling exhibition of 27 inch tall, quarter-scaled mannequins used to present their post-war collections to clients living in Paris, London and the United States. The backdrops of each "scene" were designed by world famous artists including Christian Berard and Jean Cocteau, set to much by Christian Dior's personal friend Henri Sauguet. The mannequins were constructed of wire, resembling a five-minute sketch, each dressed in an exquisite couture creation and accessorized by other renowned milliners and jewelers. A few weeks ago, Dior released a video for Fall/Winter 2020, where it borrowed the concept of their iconic "Petit Theatre" and applied it to the creations of its current designer, Maria Grazia Churi. 

 

   

Though I am not a huge fan of Mme. Chuiri's collections, I loved this video. Aside from the sheer fascination of recreating haute couture creations from the most famous fashion house on the planet to "doll clothes," I find it amazing that two sets of clothing were created...one at 1/4 scale the other full scale. Each had its own set of challenges. The next video takes the viewer back stage for a rare look at the atelier and processes involved in bringing this collection to life.

 

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De: Fashion Doll Stylist - https://fashiondollstylist.blogspot.com/2020/07/virtually-chic-diors-digital-couture.html
Fecha: July 26, 2020 at 01:42PM
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